Atopic Eczema is a skin disease that sits at the center of other health issues; it impacts mental health and leads to the development of other diseases. The disease is incredibly difficult for patients and their families, seriously impacting daily life. Whether you live with Atopic Eczema, care for someone with the condition, or are already actively involved with a patient association, your voice is important!
September 14 is World Atopic Eczema Day. Join us in spreading awareness on this crucial awareness day!
2024 Campaign Theme #AtopicEczemaUnfiltered
The Atopic Eczema Community comes together on September 14th to raise awareness for the disease, to speak up about the burden it has on patients and caregivers, and to recognize the need for care and treatment that the multidimensional nature of the disease demands.
On World Atopic Eczema Day 2024, we are exploring #AtopicEczemaUnfiltered. In a world where social media often presents a polished version of reality, the true challenges of living with chronic conditions like Atopic Eczema remain largely unseen and misunderstood. This campaign seeks to bring to the forefront the real experiences of those battling Atopic Eczema every day and will be dedicated to shedding light on the untold stories of Atopic Eczema patients.
World Atopic Eczema Day 2024 Campaign Tools & Guide
GlobalSkin in partnership with the European Federation of Allergy and Airways Diseases Patients’ Associations (EFA) has developed the 2024 World Atopic Eczema Day Campaign Toolkit. This resource is designed to equip you in every way to amplify the awareness campaign and encourage others to spread the message.
Aside from pre-built assets to be shared as they are, the 2024 World Atopic Eczema Day Campaign Toolkit contains a step-by-step guide on how to customize your visual content on social media while ensuring that everything remains consistent across your campaign materials.
Furthermore, the document contains guidelines on how to manage your online patient advocacy activities as part of the 2024 World Atopic Eczema Day campaign. This includes tips and best practices for engaging with your audience and using social media effectively.
The toolkit also features a press release template for you to officially announce your campaign through relevant online and print news platforms, and ensure your participation in this important awareness campaign is further recognized.
Lastly, you will find a support letter template designed to help you secure endorsements and backing from key organizations and individuals.
#AtopicEczemaUnfiltered Campaign Graphics
Introducing our exclusive social media designs for World Atopic Eczema Day 2024! These social cards are crafted to help you raise awareness about Atopic Eczema across all major social media platforms. By sharing these ready-to-use designs on your socials, you can join the global effort to shine a light on the unfiltered realities of living with Atopic Eczema and support those affected by this chronic condition. Download the designs by clicking the button below and show your involvement by sharing the cards on social media extensively!
Blank/Customizable Social Cards
In addition to the ready-to-use social cards which you can use as they are, we have prepared a series of templated designs for you to customize by adding your own imagery and messaging.
Please read the 2024 World Atopic Eczema Day Toolkit for instructions on how you can easily customize these blank cards. To start editing the blank cards in Canva and create your own design, click on one of the following links (make sure to set up a free Canva account before you start).
It is important to note that some elements in the designs have been locked to ensure consistency across all campaign layouts. However, you can easily add your images and text to any template you choose.
Social Media Banners
Save these designs to your desktop and use them as your profile banners on Facebook, LinkedIn, and X (formerly Twitter) to show your commitment to World Atopic Eczema Day 2024.
Facebook Banner
LinkedIn Banner
X (Formerly Twitter) Banner
World Atopic Eczema Day Fund 2024 - Now Closed
GlobalSkin created the World Atopic Eczema Day Fund to financially assist Member organizations in the planning and implementation of activities supporting this important day. We are pleased to have offered this grant opportunity for the fifth year in a row.
Earlier this year, we invited grant applications from our Member organizations in the lead-up to World Atopic Eczema Day. Applications that demonstrated how you will raise awareness of the disease and/or build community during World Atopic Eczema Day were considered for funding.
Eligible Proposals were entitled to a funding of up to $2,600 CAD.
Additional Funding Opportunity - Mental Health Category
For the second year, GlobalSkin offered the category of Mental Health with funding up to $600 CAD. Members were invited to apply for the mental health fund in addition to the regular World Atopic Eczema Day funding categories for a total potential funding of $3200 CAD.
2024 World Atopic Eczema Day Grant Timeline
- Application Submissions: Monday, May 13 - Monday, June 3
- Funding Approval Letters sent by: Friday, June 7
- World Atopic Eczema Day: Saturday, September 14
- Member Organization Reporting: Sunday, September 15 – Friday, October 18
We have received applications and funding approval letters have been shared for 2024. We look forward to seeing the Member-led initiatives come to life on World Atopic Eczema Day.
World Atopic Eczema Day initiatives are made possible through the generous support of our partners:
